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WhatsApp’s New Feature Will Delete Messages Automatically After 7 Days

News Link: WhatsApp’s New Feature Will Delete Messages Automatically After 7 Days

New messages sent to a WhatsApp chat will vanish after seven days if a new disappearing messages feature is activated.

Facebook Inc.’s WhatsApp has introduced a setting that automatically deletes messages after seven days.  A move aimed at encouraging users to feel comfortable chatting in confidence.

The feature, which as of this month can be applied to both one-to-one and group chats. It is meant to make chats feel more like face-to-face conversations than imperishable email threads or text messages do. 

Records of most in-person conversations don’t exist forever, so conversations on WhatsApp shouldn’t have to either.

“Things like text messages had a very different use case over a decade ago they were used more for one-off coordination, because of the limited characters and the spottiness of connection.” Things have changed, and everyone having their smart phones always with them. People using WhatsApp messaging for very deep and intimate conversation.

The feature may also help Facebook boost engagement on WhatsApp. Users may check in on conversations more if they are afraid of missing something important. People in group chats may also be motivated to chime in to keep WhatsApp conversations from going empty.

Also, the concept of sending a disappearing message was popularized in the early 2010s by Snapchat. It allowed users send ephemeral photos to their contacts.

Compiled by – MK (Editor)

Read more news at Technology Segment

News Link: WhatsApp’s New Feature Will Delete Messages Automatically After 7 Days

SourceWSJ

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